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Bombayworks AB

Paid Media Specialist parental cover 1 year

About the role

We are looking for a Paid Media Specialist to drive the execution and optimisation of digital advertising campaigns across multiple channels. In this role, you’ll work with a cross-functional team to deliver results for our clients, using your expertise in paid media and data analysis to support growth.

This is a 12-month parental leave cover, with the possibility to extend into a permanent role.

As a Paid Media Specialist, you will manage campaigns across platforms such as Google Ads, Facebook, Instagram, LinkedIn and more. You’ll be responsible for performance, budgets and insights – from strategy and setup to continuous optimisation and reporting.

What you’ll do

  • Plan, build and manage paid media campaigns across Google Ads, Facebook, Instagram, LinkedIn and other relevant platforms
  • Handle audience targeting, keyword research, bidding and budgets to maximise ROI and reach business objectives
  • Continuously monitor, analyse and optimise campaigns, using tools like GA4 to understand user behaviour, funnel performance and conversion paths
  • Run A/B tests to improve conversion rates and overall performance
  • Work closely with content, design and marketing to create campaigns and ensure that ads and landing pages are aligned with the customer journey

We believe you have

  • Proven experience managing paid media campaigns across platforms such as Google Ads, Facebook Ads Manager and LinkedIn Campaign Manager (around 3–4 years’ professional experience)
  • Strong analytical skills and the ability to interpret data, draw insights and turn them into concrete actions
  • Hands-on experience with A/B testing and conversion rate optimisation (CRO)
  • Familiarity with tools such as Google Analytics, Google Tag Manager and email/marketing automation platforms
  • Fluency in English and Swedish, both written and spoken

We'll be extra excited if you also have

  • Experience working with SEO
  • Experience working in an environment with many projects and clients

Even if you don’t check every box – apply anyway! The way you think, learn and communicate matters as well.

What we offer

  • An international environment where different perspectives strengthen our work
  • Regular learning sessions and knowledge sharing
  • Access to an external coach
  • A hybrid setup – minimum two days in the office, with Wednesdays as a fixed office day
  • A healthy, people-first view on well-being and work–life balance

About us

We’re a digital growth consultancy working closely with clients such as Toyota, Isadora, Fabege and Electrolux. With 60+ colleagues across Sweden and Mumbai, we combine strategy, design, tech and content to help clients grow digitally.

Practical info

Start: 17th of August

Scope: Full-time

Contract: Temporary position (1 year)

Location: Stockholm (Sveavägen 31) or Malmö (Norra Vallgatan 64)

Office hours: Hybrid – we always meet on Wednesdays and then minimum one more office day that you plan

We review applications continuously and close the process once we’ve found the right person.

Questions: caroline.andersson@bombayworks.se

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